Field Sales Executive – Industrial Chemicals (Punjab)
Company: REFA Chemical Industries Pvt. Ltd.
Job Location: Ludhiana, Punjab
Sales Territory: Punjab Industrial Belt
Employment Type: Full-Time | Field Sales
Experience Required: 2–3+ Years
Annual Salary: ₹3.6 LPA – ₹5.4 LPA
About REFA
REFA Chemical Industries Pvt. Ltd. is an Indian manufacturer of industrial metal cleaning, degreasing, surface preparation, metal treatment chemicals, cutting fluids, and allied specialty chemicals.
We serve automotive component manufacturers, metalworking industries, engineering companies, and other metal manufacturing businesses.
We are seeking an experienced Field Sales Executive – Industrial Chemicals based in Ludhiana to expand our industrial customer base across Punjab.
Key Responsibilities
- Identify and develop new business opportunities with automotive component manufacturers, bicycle and auto parts manufacturers, engineering units, metalworking industries, and other metal manufacturing companies.
- Conduct regular factory visits across Ludhiana, Jalandhar, Phagwara, Mandi Gobindgarh, Mohali, Rajpura, Patiala, and other industrial hubs in Punjab.
- Promote REFA’s industrial metal cleaners, degreasers, surface preparation chemicals, cutting fluids, and allied products.
- Coordinate customer trials, technical demonstrations, quotations, negotiations, and order conversions.
- Build and maintain relationships with purchase, production, quality, and technical departments.
- Achieve monthly sales and new customer acquisition targets.
- Maintain daily customer visit reports, lead records, and sales pipeline updates.
Mandatory Eligibility Criteria
Only candidates with prior B2B sales experience in one or more of the following product categories should apply:
- Industrial metal cleaning and degreasing chemicals
- Metal surface preparation and pretreatment chemicals
- Cutting fluids and metalworking fluids
Candidates must have experience selling these products to automotive component manufacturers, bicycle and auto parts manufacturers, engineering industries, metal component manufacturers, or other metal manufacturing companies.
Additional requirements:
- Minimum 2–3 years of relevant industrial chemical sales experience.
- Strong understanding of industrial chemical applications and technical B2B selling.
- Existing customer relationships in Punjab’s automotive, bicycle component, engineering, and metal manufacturing industries preferred.
- Strong communication, negotiation, and customer acquisition skills.
- Willingness to travel extensively for factory visits across the assigned territory.
Please Note: Candidates from unrelated sales backgrounds, including FMCG, retail, real estate, insurance, and general trading, are requested not to apply.
Salary & Benefits
- Annual CTC: ₹3,60,000 – ₹5,40,000, depending on relevant experience and capabilities.
- Travel reimbursement as per company policy.
- Technical support and product training.
- Long-term professional growth opportunities.
How to Apply
Interested candidates may email their updated CV to:
faiz@refachemical.com
info@refachemical.com
Email Subject: Application – Field Sales Executive (Punjab)
Applicants are requested to mention:
- Current or previous industrial chemical product portfolio.
- Industries and customer segments handled.
- Sales territories covered and relevant experience.
Only candidates meeting the mandatory eligibility criteria will be considered for further evaluation.